Resume

2016

BA(HONS): Marketing

08/2019 to Present

Google Ads Freelancer

• Developed and implemented customized Google Ads strategies for clients, resulting in a 20% average increase in click-through rates and a 15% improvement in conversion rates.
• Conducted in-depth keyword research and analysis to identify high-impact keywords for various industries, enhancing the overall effectiveness of advertising campaigns.
• Successfully managed advertising budgets ranging from small businesses to mid-sized enterprises, ensuring optimal allocation for maximum return on investment.
• Regularly communicated with clients to discuss campaign performance, provide recommendations for improvement, and address any concerns or inquiries promptly.

06/2016 to 07/2019

Marketing Coordinator -

• Collaborated with cross-functional teams to plan and execute marketing initiatives, resulting in a 30% increase in brand visibility within the target market.
• Conducted market research and competitor analysis to identify opportunities for growth and inform strategic decision-making.
• Assisted in organizing and executing events, both in-person and virtual, to promote brand awareness and engage with the target audience.